The photographer Alex Prager and Lara Stone, key visual model of this year’s Fashion Week have created a very special fashion film. A SL, a tornado and in the middle of it all lead actress Lara Stone.
Dutch stunner Lara Stone plays a modern-day Dorothy swept away by a Californian desert storm in Alex Prager’s blustery new short. Starring the gap-toothed beauty alongside the sleek Mercedes-Benz SL Roadster, the film is part of the German luxury automaker’s autumn/winter 2012 “Icons of Style” campaign. Described by the director as “Mary Poppins meets The Wizard of Oz meets James Bond,” the fanciful short was shot in the dusty surrounds of Los Angeles. As well as conveying a sense of danger, Prager says her creation aimed to give “the impression that Lara is going somewhere interesting, off on a secret mission tucked away in those suitcases.” Known for her hyper-stylized, emotive work, the sought after young photographer and filmmaker was impressed by Stone’s acting chops. “She was very on board with the whole tornado idea,” says Prager. “Being strapped into a harness with fans and rain blowing in all directions isn’t the most fun thing to do, but she seemed to be enjoying herself and looking totally beautiful throughout.”
Supermodel Lara Stone is also again the face of the sexy Calvin Klein jeans campaign.
See here the film to the International Fashion Key Visual for the Mercedes-Benz Fashion Week 2012.