New Royal Delft Experience Grand Opening Today by Princess Margriet
HRH Princess Margriet of the Netherlands has officially opened the Royal Delft Experience this afternoon. The Royal Delft Experience is a new multimedia journey through the time of the Delft Blue pottery. Royal Delft now gives visitors a more attractive and complete picture of the history and the production process of this centuries old craft.
Princess Margriet unveiled a four-foot high tulip vase with orange tulips. The tulip vase is the most prestigious Delft Blue pottery of Royal Delft and symbolises the long-standing relationship with the monarchy. During the Experience tour, Princess Margriet signed a Delft Blue tile plate especially designed for the occasion. This tile will soon be seen in the Royal Treasury, which is part of the Royal Delft Experience.
Henk Schouten, CEO Royal Delft: “Royal Delft is the only remaining 17th century pottery factory in Delft. We find it important to preserve the craft of handmade Delftware. We opened our workshop and collection to the public 15 years ago. Since that time, we receive over 120,000 visitors annually from all over the world. Inspired by the great interest, we decided last year to undertake a substantial renovation. The presentation is now more dynamic and the order of the route has been modified. The new Royal Delft Experience makes a visit more attractive and accessible to a wider audience. We focus on both international visitors and visitors of all ages from the Netherlands. The Experience has been operational since April 1st, and the early results have exceeded expectation”.
The Royal Delft Experience was designed by Léon Wennekes from Wennekes’ Office for Imagination in Amersfoort. Wennekes: “In 2010, we received the commission to make a visit to Royal Delft more attractive. A careful analysis showed that visitors would get a more intense perspective by telling the unique story of Royal Delft Blue in a different order and in a different way. The admiration and respect for the genuine craftsmanship of Delft Blue really comes into its own in the new Experience”. Wennekes previously worked with public attractions such as PandaDroom in the Efteling, the Escher Museum in The Hague and Corpus ‘the journey through man’.
Opening hours and visitor address
The Royal Delft Experience at Rotterdamseweg 196 in Delft is open Monday through Sunday from 9:00am to 5:00pm. An entrance ticket costs EUR12. Children under 12 can visit The Royal Delft Experience free of charge if accompanied by an adult.
For more info check Twitter: http://www.twitter.com/RoyalDelft Facebook: http://www.facebook.com/royaldelft Website: http://www.royaldelft.nl
Source: Royal Delft
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